Fact-free propaganda about Elon Musk's shift to the right and his use of Ozempic

Propaganda begins by discrediting or delegitimizing the target in the public's eyes.

In most cases, the regime must invent and sell a lie to the public.

Propaganda is about playing the long game, says Julian Zelizer .

Zelizer: The next time you see the media cooing over something stupid, understand what the media is doing.