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Time Bidding Enables Mass SurveillanceElectronic Frontier Foundation
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71% Informative
Real-Time Bidding ( RTB ) is the process used to select the targeted ads shown to you on nearly every website and app you visit.
The process does more than deliver ads, it fuels government surveillance, poses national security risks, and gives data brokers easy access to your online activity.
Mobilewalla collected data on over a billion people, with an estimated 60% sourced directly from RTB auctions.
EFF: Real-Time Bidding Enables Mass Surveillance.
The best way to prevent online ads from fueling surveillance is to ban online behavioral advertising.
The process broadcasts torrents of our personal data to thousands of companies, hundreds of times per day, with no oversight of how this information is ultimately used.
VR Score
61
Informative language
53
Neutral language
33
Article tone
informal
Language
English
Language complexity
63
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
medium-lived
External references
21
Source diversity
17
Affiliate links
no affiliate links