The evolution of X: How Musk transformed the social media giant in 2024

X, as it is now called, has evolved from what felt like a communal town square into a polarised hub where views and posts seem even more controversial.

Certain profiles that have shared misleading takes on politics and the news have recently shot to prominence.

Inevitable West, which calls itself a " Defender of Western values and culture", has amassed 131,600 followers.

It is racking up around 30 million views each day among all of its posts.

Inevitable West, X can now become a job, says one account.

The site does not allow "misleading media" like manipulated or synthetic videos that "may result in widespread confusion on public issues, impact public safety or cause serious harm" Some users say they would never delete their own posts - even when they turn out to be untrue.

Twitter insiders told the BBC Twitter was going to struggle to protect users from trolling, state-coordinated disinformation and child sexual exploitation.

Some X users have recently decided to migrate to other social media platforms, including Bluesky , which started in 2019 as an experimental "de-centralised" social media site created by former Twitter boss Jack Dorsey .

X says that its priority is to protect and defend the user's voice.