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•74% Informative
About 500 envelopes arrive at TB Vets office in Vancouver each day from October to January .
The B.C. charity will ramp up its email campaign, but its key tag program relies on the mail.
November is when many charities begin soliciting holiday donations, tapping into people’ goodwill as Christmas approaches.
VR Score
79
Informative language
79
Neutral language
62
Article tone
semi-formal
Language
English
Language complexity
43
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
short-lived
External references
8
Source diversity
5