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The final price tag on 2024 political advertising: Almost $11 billion

NBC News
Summary
Nutrition label

79% Informative

The largest share of the spending came from the presidential race, where Democrats outspent Republicans despite losing the campaign.

Ohio 's Senate race, won by Republican Bernie Moreno , was the most expensive race as far as ad spending goes.

Florida 's ballot amendment on legalizing marijuana (which appears to have failed) featured more than $122 million in ad spending.

VR Score

88

Informative language

92

Neutral language

88

Article tone

formal

Language

English

Language complexity

57

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

External references

no external sources

Source diversity

no sources

Affiliate links

no affiliate links