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conspicuous consumption signalsPsyPost
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81% Informative
Evolutionary psychologists tend to focus on its function in mate attraction, suggesting that men’s luxury displays signal potential paternal investment.
Daniel J. Kruger hypothesized that men with showier luxury goods would be perceived as prioritizing mating effort over parenting effort.
In Study 1 , 357 ethnically diverse undergraduate students ( 62% women) rated hypothetical male shirt owners based on images of Ralph Lauren polo shirts.
Participants rated the men on characteristics such as mating effort (energy spent attracting mates), parental investment (willingness to invest in family), attractiveness for brief sexual affairs or long-term relationships.
VR Score
92
Informative language
99
Neutral language
57
Article tone
formal
Language
English
Language complexity
75
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
long-living
External references
no external sources
Source diversity
no sources
Affiliate links
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