Nike, Kohl's Top Athletic Retailers
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active footwear retailerCNBC
•Consumers choose their favorite retailers ahead of the holidays: Nike, Kohl's top the list
75% Informative
Nike and Kohl 's are still No. 1 choices among consumers for athletic footwear and department stores, according to a consumer sentiment study released by consulting firm AlixPartners .
The study asked 9,000 fashion shoppers from Gen Z to boomers about the factors that drive their purchasing decisions and how retailers stack up against their competitors.
The report found all retailers must do a better job of managing inventory if they want to win the consumer dollars.
VR Score
83
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87
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51
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