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88% Informative
The NFL is ramping up its games that are broadcast in Spanish and has expanded its reach to non-Spanish -speaking Latino audiences by hosting a game in Brazil for the first time.
"It's mathematically impossible for the league to grow without Latinos ," said Marissa Solis , the senior vice president of brand and consumer marketing at the NFL .
The NFL has more than 75 broadcasts in Spanish language available this season .
Fox Deportes and Telemundo will broadcast the Super Bowl in Spanish in 2022 .
Having a Super Bowl broadcast in Spanish isn't a part of the NFL 's media rights deals.
The two networks will "provide the broadest Spanish -language distribution" in the U.S. in history.
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