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CNN

Young people in China aren’t spending on romance. That’s a problem

CNN
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Qixi Festival is an ancient Chinese holiday celebrating love and loyalty.

People went online to complain about the lack of gift giving and festive spirit.

China is currently plagued by a litany of woes from sluggish consumer spending to a persistent property slump and a mounting debt crisis.

The lackluster mood is also affecting the Chinese government’s efforts to encourage marriage as a way of addressing falling birth rates.

Global CEOs are no longer able to count on China as a commercial stalwart.

L'Oreal CEO Nicolas Hieronimus : "The only part of the world where consumer confidence remains very low is China " Advertising agency WPP said last week that second-quarter revenue in China plunged almost a quarter on the previous year .